Insights
Field notes from the studio.
Honest, opinionated writing on performance, SEO, WordPress, React and the things we learn shipping real client work.
AI & SEO · 7 min
Your Customers Are Using AI to Find Businesses: Is Your Website Ready?
People aren't just Googling anymore — they're asking AI tools for recommendations. Here's how to make sure your business shows up in both.
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Performance · 9 min
Why a Slow Business Website Loses Customers Before They Ever Contact You
Your site might look great on a designer's monitor — and still bleed customers on mobile. Here's what actually moves the needle.
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Political · 10 min
Your Campaign Website Is No Longer a Digital Brochure. It Is Your Most Reliable Online Asset.
Social platforms change rules overnight. Email filters tighten. Phones now silence unknown senders. Your campaign website is the one channel you actually control.
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